Ecommerce distribution expert P2P Mailing has secured a deal with Marks and Spencer to provide tracked international mail and parcel services for the prestigious British brand.
Missed deliveries continue to be a point of pain for many online consumers. Indeed according to a recent study by Engage Hub, nearly one in four consumers in the UK say that missed deliveries are caused by poor communication from delivery companies. Ultimately consumers want to feel in control about when they receive their online purchases; failure to meet this expectation can have damaging repercussions for the retailer with competition just one click away.
While France and Germany have traditionally represented the most popular expansion destinations for the UK’s ecommerce retailers, only a handful have looked to Russia to grow sales. Entering this massive market comes with delivery challenges but according to Gary Tervitt, International Sales Director at P2P Mailing, these shouldn’t deter businesses from tapping into the potential of the region.
When Amazon first announced plans to test drone delivery back in 2013, many dismissed it as a publicity stunt. Yet less than three years later the retail giant is attempting to make this pioneering concept a reality, in partnership with the UK government.
Data released from Forrester earlier this year revealed that global cross-border trade will grow more than domestic trade in the UK, US and EU over the next ten years. The report states that cross-border sales will grow 17% between 2017 and 2022, compared with 12% growth for ecommerce generally.
Retailers and their delivery partners are having to work harder than ever to improve the delivery experience for the consumer. According to research from Accenture 42% of UK consumers under the age of 37 say that same day or next day delivery is very important to them. Ultimately the growth of online retail has been matched with the growth of consumer expectations and failure to get the delivery solution right can have damaging repercussions for the retailer, with consumers’ just one click away from going to a competitor.
The boundaries between social media and ecommerce are becoming increasingly blurred. There are over 2.5 billion users between Facebook, Instagram, Twitter and Snapchat, and this represents a huge potential market place for retailers. Indeed, a recent study has revealed that nearly a third of online shoppers (31%) are already using social media networks to browse for new items to buy. Essentially, technology is changing the face of shopping, and social media networks are tapping into these trends, from ‘buy now’ buttons on Twitter through to ‘buyable pins’ on Pinterest.
The result of the EU referendum came as a genuine surprise to many – including those campaigning most vociferously to leave. Less surprisingly, the outcome has left British business in a state of flux. The value of the pound has see-sawed since the vote and each passing day delivers headlines of major corporations re-locating or considering their UK future.